Agency ref MPV001867
FMCG – Marketing/Advertising
Location - Peterborough
Job Description:
Job information for Marketing Controller position.
£55,000 - £65,000 plus Car, Bonus, Pension and Private Healthcare
Our Client, is a chilled, fresh, natural food manufacturer with a £160 million turnover. They make and sell fresh food and drinks in five categories – fresh soup, fresh drinks, fresh fruit, chilled ready meals and hot eating traditional desserts.
A vacancy has arisen for a Marketing Controller based at their site in Peterborough.
We are looking for a FMCG marketer who has experience of above the line TV advertising and proven abilities in growing exisiting brands and developing new brands.
MAIN PURPOSE OF JOB:
To develop the objectives, strategies, policies and plans for the marketing of our Clients group brands to achieve the revenue and profit objectives approved by the board. Enhancing and increasing the value of the Group’s existing brands and the development of new brands.
POSITION IN ORGANISATION:
Report to the Marketing Director and working closely with the Sales controllers and Development controllers
Liases with all functions within the Company and key external customers.
Manage Brand management.
SCOPE OF JOB:
Strategic Marketing Planning 10%
Brand Positioning Management 50%
Development of Effective Communication and Promotional Programmes 30%
Team Leadership and People Development 10%
Generic Management Responsibilities
DIMENSIONS & LIMITS OF AUTHORITY:
Manage budget as agreed each year and effect changes as and when required by marketing director.
Authorise expenditure in accordance with the Commitments and Authorities schedule.
Responsible for agency relationships.
Recruitment and management of teams.
To have experience of using digital media to grow brands and have the ability to create a five year plan for our brands and be able to deliver on this.
We require the successful candidate to be educated to Degree level and have 8/10 years brand management and marketing experience. This is a full time position mainly based at Peterborough however travel is required to other sites across the business at least one day a week.
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